Rockford, IL – June 8, 2016 – Registration is now open for the fifth annual Petfood Forum China, to be held on August 17th at the Shanghai World Expo Exhibition and Convention Center in Shanghai, China.

This conference will again be co-located with the 19th annual Pet Fair Asia exhibition, which draws over 20,000 professional visitors and buyers, and over 60,000 end-customers in the pet supply industry from around the world. Unlike in previous years, Petfood Forum China 2016 will be taking place the day before the commencement of the Pet Fair Asia exhibition.

A pre-registration discount with savings of $55 USD is currently available for attendees through August 15, 2016. Online registration is now available at

Petfood Forum China will feature global industry experts, such as an executive from Royal Canin China, Emma Bermingham, PhD, senior scientist for AgResearch Ltd. and Pushan Tagore, VP of global marketing-pet care for GfK. This year’s educational sessions will aim to provide insight on the rapid growth the Chinese pet food market is experiencing, and the innovations that are contributing to the projected 13% growth increase for 2016. Presentation topics will specifically address Chinese pet food regulations, pet food nutrition, safety, processing and the strategies and concepts that are driving the market.

“Feedback we received after last year’s show was very positive and indicative that this event is continuously getting better. Attendees were very complimentary of the high quality and diversity of presentations for the rapidly growing China marketplace, and our sponsors stated how pleased they were with the level of decision makers and number of attendees from both multinational and local China petfood manufacturers,” says Steve Akins, Vice President/Publisher Global Petfood at WATT Global Media.

Petfood Forum China is a conference for the global pet food and pet treat industry to educate professionals on the latest research and product development intelligence in the Chinese market. Attendees are provided the ability to socialize and network with industry peers from around the world and to meet with prospects, schedule project update meetings on site with customers and meet new leads thru networking events.

Petfood Forum China continues the positive momentum for additional upcoming Petfood Industry live exhibitions and conferences, including the 25th anniversary edition of Petfood Forum conference and exhibition, scheduled to occur in Kansas City, Mo., USA, April 3-5, 2017, and Petfood Forum Europe, co-located with VICTAM International, on June 14, 2017, in Cologne, Germany.

For more information about Petfood Forum China 2016, go to:

About Petfood Forum & Petfood Industry
Petfood Forum is organized and hosted by Petfood Industry magazine ( Both are owned by WATT Global Media, a content company founded in 1917 that provides exceptional business content and solutions to the agribusiness industry. As an industry innovator, WATT Global Media has connected buyers and sellers in the poultry, pig, animal feed and pet food industries through its media channels for nearly 100 years (

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Kristen Hamer, Forum Marketing Coordinator
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