Chicken Marketing Summit 2017
Save the Dates!
July 16-18, 2017
Omni Grove Park Inn
Asheville, North Carolina
Registration for Chicken Marketing Summit 2017 opening in January 2017

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NCC’s Chicken Marketing Summit 2017 will bring together a unique cross-section of poultry industry stakeholders to network, share, learn and dialogue together about the opportunities and challenges for chicken being driven by fast-changing consumer trends. This event is a must-attend event for key poultry professionals in the USA and Latin America. Presented by the National Chicken Council and WATT Global Media, the 42nd annual Chicken Marketing Summit will be held July 16 – 18, 2017 at the Omni Grove Park Inn in Asheville, North Carolina. The event will remain a member benefit for NCC processor and allied member companies, as well members of the National Poultry and Food Distributors Association.
Registration will open in January 2017!

5 Reasons to attend the Chicken Market Summit:

  • Join poultry business leaders and influencers from companies such as the ones who attended in 2016, including:
    Boston Market Corp, Buffalo Wild Wings, Chick-fil-A, Maple Leaf Farms, Mountaire Farms, Perdue Farms, Pilgrim’s Pride, Simmons Foods, Tyson, Zaxby’s and more
  • Engage with the entire chicken supply chain
  • Build relationships and share ideas
  • Focus on the dynamically changing consumer
  • Network and learn

Serving a unique cross section of the chicken supply chain, the NCC Chicken Marketing Summit explores issues and trends in food marketing and consumer chicken consumption patterns and purchasing behavior.

Press and media seeking admission into the Chicken Marketing Summit must be approved by the event organizers. Organizers will provide press releases, and video footage taken by Chicken Marketing Summit staff upon request. Please contact Steve Akins at for more information.

Content & Education

  • Analysts will provide economic forecasts for chicken and competing meats.
  • Speakers from the supermarket and foodservice segments give chicken marketers the opportunity to hear directly from their customers about the opportunities and challenges for chicken in their respective business.

In addition to learning educational sessions, attendees will also have networking opportunities during breaks, lunch and Q&A to foster interaction between Chicken Marketing Summit speakers and fellow poultry industry peers.

The NCC Chicken Marketing Summit is geared toward the interests of Poultry Marketing and Sales Executives, Supermarket and Foodservice Buyers, Allied Industry Sales and Marketing Executives, Distributors and more.

Chicken Marketing Summit 2016 Sponsorship Opportunities

WATT Global Media and the National Chicken Council (NCC) have formed a new partnership and rebranding of the chicken industry’s annual marketing conference, held each summer for the past 40 years. This partnership will ensure that the Chicken Marketing Summit not only continues to be a value to members, but that it will be sustainable and growing in the years ahead. The annual event will benefit from leveraging WATT’s strong poultry brands, content expertise, relationships, audience databases, marketing channels and event production experience.

Sponsor Opportunities: Click here to view and download the Conference Prospectus

Sponsorship opportunities at the Chicken Marketing Summit take you beyond advertising and go further towards enhancing your company’s brand. Be among the first to sign up for sponsorship to maximize your exposure across multiple opportunities before, during and even after the event.

To learn more, contact Steve Akins, Vice President, Publisher at for pricing and details.

Details on Topics and Speakers for Chicken Marketing Summit 2017 coming in early 2017!
To view the Chicken Marketing Summit 2016 Program Guide, Click here!

Agenda details for Sunday, July 16, 2017 coming soon!

Agenda details for Monday, July 17, 2017 coming soon!

Agenda details for Tuesday, July 18, 2017 coming soon!

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