Make plans to attend the 2020 edition of Chicken Marketing Summit scheduled for July 19-21, 2020 at the Omni Amelia Island Plantation Resort in Fernandina Beach, Florida.

Presented by WATT Global Media and the National Chicken Council, the 45th annual Chicken Marketing Summit remains a member benefit for NCC processor and allied member companies, as well as members of the National Poultry and Food Distributors Association.

Early bird registration is now open providing attendees the chance to save $200.

Highlights from the 2019 Chicken Marketing Summit:

A series of essential educational sessions focused on the theme, “Channels, Choices and Challengers.” The 2019 Chicken Marketing Summit provided insights on these trends and creative solutions for how chicken sales and marketing professionals can effectively and efficiently connect with today’s customers and consumers.

The agenda included an exclusive presentation revealing the results of the 2019 Chicken Consumption Survey, which outlined four trends driving and disrupting the future of chicken, presented by Chris DuBois, senior vice president and principal of IRI, and Joyce Neth, vice president, director of audience development and research with WATT Global Media.

In addition, the summit featured a lineup of 17 globally recognized speakers and panelists who shared research and information on a variety of topics centered around this year’s theme. Sessions included flexitarian eating and plant-based proteins, hearing poultry customers over social media’s noise, outlook on global meat production, providing transparency before a crisis and more.

Get more event coverage from the 2019 Chicken Marketing Summit, here.

Registration for the 2020 Chicken Marketing Summit is now open with early savings available until May 31.

Registration for the Summit covers: 1-1/2 days of educational presentations, 3 evening cocktail receptions, breakfasts, lunch and multiple networking breaks, plus the option to participate in the annual Bill Roenigk Chicken Marketing Summit golf tournament.

Registration fees to attend:

  • National Chicken Council member – $1095 ($1295 after May 31)
  • National Poultry & Food Distributors Association member – $1095 ($1295 after May 31)
  • General attendee (non-member) – $1195 ($1395 after May 31)
  • Trade Association representative – $495
  • Government or Academia – $495
  • Retail Grocery, Foodservice – Complimentary*

*Retail Grocery and Foodservice is defined as an executive level employee of a retail or foodservice company who is responsible for buying or marketing poultry products which are sold directly to consumers.  All registrants in the category will be further qualified and approved by the organizer.

Why attend?

  • Join poultry business leaders and influencers from companies such as:
    Amick Farms, Bojangles’, Chick-fil-A, Church’s Chicken, Claxton Poultry, Case Farms, DuPont Nutrition and Health, Georgia’s, Maple Leaf Farms, Peco Foods, Perdue Foods, PFSbrands, Pilgrim’s Pride, Restaurant Supply Chain Solutions, Sanderson Farms, Simmons Prepared Foods, Sodexo, Supply Management Services (SMS), Tyson, Wayne Farms, Wendy’s, Zaxby’s and more!
  • Engage with key industry execs during multiple panel discussions, including the Supply Chain Partners Panel
  • Network with the entire chicken supply chain during three evening receptions, and the Bill Roenigk Chicken Marketing Summit Golf Tournament
  • Be the first to hear results from the Consumer Chicken Consumption Survey which will reveal answers to new questions about the most pressing consumer topics

Chicken Marketing Summit is geared toward the interests of poultry marketing and sales executives, supermarket and foodservice buyers, allied industry sales and marketing executives, distributors and more.

Serving a unique cross section of the chicken supply chain, Chicken Marketing Summit explores issues and trends in food marketing and consumer chicken consumption patterns and purchasing behavior.

Press and media seeking admission into the Chicken Marketing Summit must be approved by the event organizers. Organizers will provide press releases, and video footage taken by Chicken Marketing Summit staff upon request. Please contact Jeff Miller at jmiller@wattglobal.com for more information.

About WATT Global Media
Chicken Marketing Summit is presented by WATT Global Media. WATT Global Media grows agrifood and pet food businesses with proven results for over 100 years. Access the market expertise, engaged audiences and targeted solutions that lead to successful connections in the poultry, feed and pet food markets. With WATT Global Media, gain a global advantage in implementing dynamic marketing solutions through innovative technology and delivery channels.

Grow your brand presence at Chicken Marketing Summit 2020

Sponsorship opportunities at the Chicken Marketing Summit take you beyond advertising and go further towards enhancing your company’s brand. Be among the first to sign up for sponsorship to maximize your exposure across multiple opportunities before, during and even after the event.

All Chicken Marketing Summit 2020 sponsorship opportunities are on a first-come, first-served basis. The earlier you become a sponsor, the more value your company will receive from being featured in event promotions. Contact your WATT Agribusiness Sales Manager today for pricing and details.

Click here to view the 2019 Sponsorship Prospectus. The 2020 Sponsorship Prospectus will be available soon.

Five reasons to be a part of the Chicken Marketing Summit: 

  1. Reach key poultry business leaders and influencers
  2. Engage with the entire chicken supply chain
  3. Build new relationships and share ideas with your poultry industry colleagues
  4. Learn tips on connecting with the dynamically changing consumer
  5. Three days of exclusive networking and learning opportunities at the Omni Amelia Island Plantation Resort in Fernandina Beach, Florida.




Presented by

In collaboration with


With support from

Celebrating Chicken

2020 Chicken Marketing Summit Conference Sponsors

Interested in sponsoring this event? See details here.