Kansas City, Missouri – September 30, 2019 – Petfood Forum, the pet food industry’s must-attend event, has confirmed Bonin Bough as the keynote speaker for the 2020 edition, scheduled for April 27-29, 2020 in Kansas City, Missouri, USA. Registration is now open with super early bird savings available, providing attendees the lowest rates ever offered to attend.

Bough will present on “Hackonomy,” explaining how to create value for your business by breaking things. Bough currently runs Bonin Ventures, a growth accelerator that assists businesses achieve faster revenue growth. Previously, as one of the youngest top executives at a Fortune 50 company, he oversaw billion-dollar consumer product good (CPG) brands, including Mondelez’s Sour Patch Kids, which became the fastest growing brand in the world. During his time as chief media officer at Mondelez (formerly Kraft Foods), Bough managed over U.S. $3 billion in media spend, making him the seventh largest media buyer in the world.

“Most think that the word ‘hacker’ sounds negative, but not all hackers are bad,” Bough said. “Hackers and hack-thinking are the source of a monumental, positive shift in business, technology, startups and culture all over the world. Hackers can create immense value by breaking things, whether it’s breaking from tradition, process or simply ‘the way we’ve always done things.’”

In addition to the presentation by Bough, Petfood Forum includes three days of unique networking opportunities with the industry’s top decision-makers and dozens of educational sessions, led by globally recognized industry experts focused on the latest pet food trends and innovations. The 2020 edition also features an expanded exhibit hall floor where attendees will engage with over 350 supplier companies.

A new edition of the Petfood Innovation Workshop will take place the day prior to the commencement of Petfood Forum on April 27, 2020.

Super early bird registration is available now and provides attendees with the opportunity to save up to $700. For more information about the 2020 Petfood Forum visit, www.PetfoodForumEvents.com.

About Petfood Forum & Petfood Industry
Petfood Forum is organized and hosted by Petfood Industry (www.petfoodindustry.com). Both are owned by WATT Global Media, a content company founded in 1917 that provides exceptional business content and solutions to the agribusiness industry. As an industry innovator, WATT Global Media has connected buyers and sellers in the poultry, pig, animal feed and pet food industries through its media channels for over 100 years (www.WATTGlobalMedia.com).

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Lynzee Branstetter, Forum Marketing Coordinator
t. +1.815.966.5521 | e.lbranstetter@wattglobal.com