Orlando, Florida – May 3, 2018 – WATT Global Media has announced agenda and speaker details for the 2018 Chicken Marketing Summit.
This annual executive conference is scheduled for July 22-24, 2018 at the Four Seasons Resort Orlando at Walt Disney World® Resort in Orlando, Florida.
“This year’s event offers a unique combination of education and panel discussions on poultry marketplace disruption,” said Terrence O’Keefe, content director, WATT Global Media. “The content will cover a wide range of topics including ecommerce strategies and tactics, flavors and trends on restaurant menus, consumer trust and transparency, food safety, and much more.”
The dynamic lineup of speakers will include: opening keynote speaker Lampkin Butts, president and COO of Sanderson Farms; Steve Sands, vice president of protein for Performance Food Group; Bill Bishop, chief architect of Brick Meets Click; Frank Yiannas, vice president of food safety for Walmart; Meagan Nelson, associated director perishables group for Nielsen; and Kelly Fechner, director of customer solutions for Datassential.
The annual event will also feature three panel discussions on ecommerce, disruption and the always popular retail/foodservice poultry buyers panel. Confirmed panelists include executives from Cobb-Vantress, Giant Eagle, George’s Inc., Performance Food Group, Pre Brands, Slim Chickens, U.S. Poultry and Egg Export Council and Wendy’s Quality Supply Chain Cooperative.
In addition to essential educational sessions focusing on this year’s theme “Survive and thrive in disruptive times,” the event will feature numerous networking opportunities for attendees and will close with the traditional Bill Roenigk golf tournament, which will be hosted at the picturesque Tranquilo Golf Club.
Early bird registration is available until June 1, 2018 and provides attendees with the opportunity to save $200. For more information about the 2018 Chicken Marketing Summit agenda visit, www.ChickenMarketingSummit.com.
About WATT Global Media
WATT Global Media provides exceptional business content and solutions to the agribusiness industry. As an industry innovator, WATT Global Media has connected buyers and sellers in the poultry, animal feed and pet food industries through its media channels for more than 100 years. www.WATTGlobalMedia.com
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Lynzee Glass, Forum Marketing Coordinator
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